This paper investigates a special form of a community currency, the German Regiogeld System, which is a private monetary system with a regional validity and a non-profit-agenda. The focus of the sociological study is on how this special money effects actions of consumers. After some general information to the Regiogeld system, it therefore describes why people use this limited and costly form of money at all, how exactly they use it and for what special patterns of usage they adopt the regional money as their own. As a result it can be demonstrated that money is evaluated concerning its functionality and its symbolism. Since Regiogeld attempts to be an efficient monetary system and a moral symbol at once, it develops a structural problem which restricts the Regiogeld’ expansion.
To cite this article: Thiel, C. (2012) ‘Moral Money – The action guiding Impact of Complementary Currencies: A Case Study at the Chiemgauer Regional money’ International Journal of Community Currency Research 16 (D) 91-96 <www.ijccr.net> ISSN 1325-9547 http://dx.doi.org/10.15133/j.ijccr.2012.015